Our Story
Novel Nomad is a traveling bookstore based out of the Black Hills of South Dakota. You can find Novel Nomad at local Farmers Markets, pop ups, and more. We also offer a couple products that can be ordered at anytime on this website.
Book bouquets to spice up a basic flower arrangement. Blind date with a book to widen your horizon. 3D bookmarks that are made with love all the way from Huntington Beach, California!
Where to Catch me
July 18th
Farmers Market
125 Sherman St, Deadwood, SD
4 to 7pm
July 25th
Farmers Market
125 Sherman St, Deadwood, SD
3 to 6pm (EARLY START)
August 8th
Farmers Market
125 Sherman St, Deadwood, SD
4 to 7pm
August 15th
Farmers Market
125 Sherman St, Deadwood, SD
4 to 7pm
August 22nd
History on the Lawn
Adams House, Deadwood, SD
Starting @12pm
August 29th
Farmers Market
125 Sherman St, Deadwood, SD
4 to 7pm
September 5th
Farmers Market
125 Sherman St, Deadwood, SD
4 to 7pm
September 12th
Farmers Market
125 Sherman St, Deadwood, SD
4 to 7pm
More Events coming soon…
Who we are
Hello! My name is Mikaela Heller. I started the business in March 2025 and I made my dream come into a reality.
I would like to introduce myself and tell you a little more about my story. I moved to the Black Hills from Southern California in 2009. I graduated High School in 2022. Ever since then, I started working for Evolution Travel and Archer Travel as a Travel Agent. I have my own Travel Agency called Blu Waters Travel. In June 2025, I decided to step down from my Travel Agent gig to allow myself to put more focus on Novel Nomad. Being a Travel Agent will always have a special place in my heart! I also help run a motel in Deadwood with my mom during the summer called Cedarwood Inn. During the winter I am slinging Skis and Snowboards at Edge Sports in Lead, South Dakota.
What do I do with my free time? Well I love spending time with my friends and family, going to the lake with my Best Friend Murphy and my dog Luna Tuna, I love reading whenever I get the peace and quiet, hiking, skiing, and most importantly traveling. Traveling is a big part of my life and I will always make sure I have time to travel. As you will notice, I take a bunch of short trips and slam pack it with a bunch of different activities and experiences. I am an open book when it comes to my travel experiences, so feel free to ask me anything!
I started Novel Nomad in March of 2025. Since I started my travel agency, I have been wanting to start another business. I have always had so many ideas running through my head. I would always try to come up with business plans and they would never end up going anywhere. I have always had this thought in the back of my head that I never really talked about because I always thought it would be too good to be true. A bookstore. This is a dream come true and I cannot wait to share more of my adventures with you all. Follow me on Instagram and Facebook for updates and the adventures that have yet to come!
Contact us
Interested in working together? Have any questions? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!